An Unfilled Prescription: tapping pharmacy's potential to boost men's health
While most men regularly use a pharmacy, very few of them ever discuss their health with a pharmacist.
Based on original research work and interviews with men and pharmacists, our report, "An Unfilled Prescription," supported by global consumer health leader Opella, highlights a golden opportunity to convert men's regular presence in pharmacies into a triple win: boosting men's health, improving pharmacy footfall and reducing pressure on the NHS.
Based on the research, the report concludes with a five-point plan that pharmacies should adopt to become a male-friendly pharmacy, which encourages more men to engage.
After completing your order, you'll be sent a link to download a zip file containing both the full report and the summary.